Straight-A Strategy: The Concise Book of Strategy Development
Are you looking for a practical guide to strategy development, a concise and accessible strategic management textbook, or fresh ideas for your next strategy workshop?
Straight-A Strategy offers proven frameworks, actionable insights, and practical tools to help you develop strategies that drive success.
Learn how to think and act strategically—and achieve “Straight-A” results for your organization!
WHAT YOU WILL GET WITH THIS BOOK
- The “5As” of strategy—Master the critical choices that shape every winning strategy.
- Build your competitive edge—Learn how to identify, strengthen, and sustain your competitive advantage.
- From plan to action—Align your team and organization for flawless execution.
- Real-world case studies—See how leading companies have redefined their strategies to stay ahead.
- Hands-on exercises—Conduct effective strategy workshops and develop or refine your strategy immediately with practical, step-by-step instructions.
Packed with practical tools and advice, Straight-A Strategy empowers you to confidently build and execute business strategies that deliver real results.
“Strategy is often dressed up in fancy phrases and grand proclamations. If you prefer
clear, easy to understand, and well-articulated advice, Sternad’s book is for you.”
‒Christian Stadler, Professor of Strategic Management at Warwick Business School,
co-author of Open Strategy: Mastering Disruption from Outside the C-Suite
“‘Straight-A Strategy’ delivers exactly what today’s strategic management field needs:
a fresh, systematic approach that bridges theory with real-world application.”
‒ Vassiliki (Vicky) Bamiatzi, Professor of Strategy and International Business and
Head of Strategy and Marketing Department at University of Sussex Business School
“Straight-A Strategy’ doesn’t just explain strategy—it helps you do strategy.
A refreshingly practical guide to strategy development and implementation!”
‒ Martin Gruber, Vice President Corporate Strategy at NXP Semiconductors
BOOK DETAILS
- ISBN paperback: 978-3-903386-38-9
- ISBN ebook ePub: 978-3-903386-36-5
- ISBN ebook Kindle: 978-3-903386-37-2
- Paperback: 180 pages
- Dimensions Paperback: 6 x 9” (15.24cm x 22.86cm)
ABOUT THE AUTHOR
Dr. Dietmar Sternad is a multiple award-winning management professor and
bestselling author with over 25 years of experience in leadership and strategy. He
has held senior strategic roles, including as managing director of media companies,
and has served as a strategy consultant and coach to CEOs and executive
teams. He is the author of the international bestsellers Develop Your Leadership
Superpowers: 50 Key Skills You Need to Succeed as a Leader and Solve It! The
Mindset and Tools of Smart Problem Solvers.
BONUS CHAPTER: USING AI IN STRATEGY
Bonus chapter download.
Related products
The Recruitment Book: Master the Essential Leadership Skill and Attract the Best Team
Learn how to attract the best people—and secure their commitment by offering genuine support!
Do you want to be successful at hiring top talent? Do you want to make recruiting a rewarding experience by helping others achieve happy, fulfilling careers? Or do you simply want to deepen your knowledge of recruitment best practices?
The Recruitment Book is a must-read for anyone involved in the hiring process—from leaders, recruiters, and HR professionals to the candidates themselves. Whether youʼre new to recruiting or looking to enhance your skills, this book will help you attract talent and tackle recruiting challenges with fresh insights.
The Strategy Dialogues: A Primer on Business Strategy and Strategic Management
Engage your strategic mind!
What does it mean to think strategically? How do I set the right direction for my organization? And how can I turn strategic aspirations into reality?
In The Strategy Dialogues, you will find the answers to these questions. In this transformative book, former US Assistant Secretary of State, accomplished CEO, and award-winning professor Dr. John Hillen invites you to eavesdrop on a series of strategy workshops and conversations, offering a front-row seat to witness the basic tools of strategic thinking applied to real-world organizational challenges.
The Thesis Writing Survival Guide
Writing a thesis or dissertation can be a tough task—this practical guide will make it much easier!
Are you a student who’s just a thesis or dissertation away from completing your degree? Do you feel it’s a hugely daunting task and you’re not sure where to begin, or how to tackle all the reading, researching, and writing ahead of you?
Don’t worry—you don’t have to do it alone! This concise guide will support you every step of the way on your journey from initial idea to completed thesis.

Reviews
There are no reviews yet.